Born in 1961, Wayne Hemingway’s earliest memories are of his mother and grandmother dressing up as Elvis, a Beatle, or Tarzan and being paraded up and down Morecambe pier or being held aloft in a wrestling ring by his Native American father. Those early child-modelling stints went some way towards influencing the youth who was forever experimenting with styles and cultures and reinventing himself whenever the next “big thing” came along.
In 1982, he completed a degree in geography and town planning at University College London, before completing an MA in fashion at the University of Surrey. One day he decided to sell his clothes and that of his now wife Gerardine at Camden Market. The realisation that money could be made from fashion suddenly dawned on him, and with Gerardine, he built Red or Dead into a label that received global acclaim. The label won the prestigious British Fashion Council’s Streetstyle Designer of the Year Award for an unprecedented three consecutive years.
After 21 consecutive seasons at London Fashion Week, Wayne and Gerardine sold Red or Dead in 1998, and in 1999 they set up HemingwayDesign. They are a multi-disciplinary design studio with projects that traverse sectors and clients including Shelter, Historical England, The National Archives, The National Portrait Gallery, Southbank Centre, and TFL.
Projects include:
– The Staiths South Bank
– Beachpods in Boscombe
– The Vintage Festival 2011
– Europe’s first ever pleasure park, Dreamland Site, Margate
– Co-designed TFL uniform
– Reimagined heritage buildings in Portsmouth, Preston, and Plymouth
– Brand and Identity Refresh for Traid
– Emerge East for Barking Riverside
– Hopetown Darlington for Darlington Borough Council
– Cleethorpe Pier Gardens
– Designing Girl Guide uniforms
– National Festival of Making
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Wayne Hemingway | Writer
Wayne is the author of eight bestselling design books, including:
– Kitsch (20th Century Icons) (1999)
– Just Above the Mantelpiece: Mass-Market Masterpieces (2002)
– Mass Market Classics: A Celebration of Everyday Design (2003)
– Cocktail Shakers Lava Lamps Tupperware (2003)
– The Home Buyers Guide Counter-Pack: What to Look and Ask For When Buying a New Home (2004)
– Richard Okon: Prefab Publisher (2006)
– A Place to Live (2011)
– The Vintage Fashion Bible: The Complete Guide to Buying and Styling Vintage Fashion From the 1920s to 1990s (2014)
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Wayne Hemingway | Speaking Topics
– Branding and Marketing
– Energy and Sustainability
– Innovation
– Reputation
– Retail
– Strategy
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To check fees and availability for Wayne Hemingway MBE, contact Great Business Speakers on 0044 (0)1753 439289
